Reel Retirees privacy policy
Last updated: 29 October 2026
This policy explains what the mobile game Reel Retirees (the game) collects, why, and the choices you have. The game has no account and never asks for your real name or email. Your progress stays on your device. Ads are served by Google AdMob, usage statistics go to Google Analytics for Firebase, and purchases go through the App Store or Google Play.
Who we are
Reel Retirees is made and published by LEAP GAME COMPANY LIMITED (Leap Game, we), Ho Chi Minh City, Vietnam. We are responsible for the personal data described in this policy.
For any privacy question or request, email hello@leapgame.net.
What the game collects
- Game progress and settings: tickets, pearls, invitations, Golden Tickets, your friends and their levels, machines and rooms, missions, daily gifts, sound, music and vibration settings, and the IDs of purchases already credited. They are saved only on your device. We do not receive them, and deleting the game deletes them.
- Usage statistics, collected by Google Analytics for Firebase: a random app instance ID, device model, operating system, language, approximate country derived from your IP address, app version, and game events such as tutorial steps, hires, care actions, rooms opened, and ad and purchase events. We use them to see how the game is played and to fix problems.
- Advertising data, collected by Google AdMob: your device's advertising identifier (on iOS only if you allow tracking), IP address, approximate location derived from it, device model, operating system, language, app version, and how you interact with ads. Google uses it to show ads, limit how often you see them, measure them, prevent fraud and, only with your consent, personalise them.
- Purchase records: when you buy pearls, invitations, the Starter Pack, No Ads or the No Ads Pack, Apple or Google handles the payment. We never see your card or payment details. The game receives a transaction record (product, transaction ID and receipt) to deliver what you bought and to avoid crediting it twice.
- Messages you send us: if you email hello@leapgame.net, we receive your email address and what you write.
The game does not use a login, does not read your contacts, photos, camera, microphone or precise location, has no chat, and does not send your saved progress to our servers.
Why we use it
- To run the game and deliver your purchases.
- To understand how the game is played, balance it and fix bugs, using usage statistics.
- To show ads that keep the game free, including optional rewarded ads you choose to watch.
- To answer your questions and requests.
- To keep the game and its ads safe from fraud and abuse.
Where a law such as the GDPR applies, our legal bases are: performing our agreement with you (running the game, purchases), your consent (personalised ads and tracking), our legal obligations, and our legitimate interest in funding the game with non-personalised ads and preventing fraud.
Who the game is for
Reel Retirees has a friendly cartoon look, but it is made for a general audience aged 13 and over and is not directed at children. The game does not ask your age, and every player gets the same ad settings described in this policy.
Purchases go through the App Store or Google Play, where parents can require approval for purchases (Ask to Buy on iOS, purchase approval in Google Play's parental controls).
We do not knowingly collect personal data from children under 13. If you are a parent and believe your child under 13 has used the game or sent us personal data, email hello@leapgame.net and we will delete what we hold and help you remove the game's advertising data through your device settings.
Your ad and tracking choices
The game shows a banner at the bottom of the screen, an ad between sessions from time to time (never in your first minutes), an ad when you open the game or come back to it after a while, and rewarded ads that you choose to watch for invitations, boosts or double offline tickets. Ads are rated for teens and up (PG) and may be personalised only if you allow it.
- Consent message: in regions where the law requires it (for example the EEA, the UK and Switzerland), the game shows Google's consent message before any ad loads. You can change your choice at any time with the Privacy choices button in the game's settings.
- iOS: on first launch, after the consent message where it applies and before any ad loads, the system asks whether the game may track you. If you choose Ask App Not to Track, the advertising identifier is not shared. You can change this in Settings, Privacy & Security, Tracking.
- Android: you can reset or delete your advertising ID in your device's Settings, under Privacy, Ads (or Google, Ads).
- No Ads: buying No Ads removes the banner, the ad between sessions and the ad when you open the game. Rewarded ads stay available, and you only see one if you tap to watch it.
If you refuse personalised ads, you still see ads, but they are not based on your interests.
Who else handles your data
- Google (AdMob and its consent tools), which acts as an independent controller for advertising data. How Google uses data from apps that use its services: policies.google.com/technologies/partner-sites.
- Google (Firebase), which processes usage statistics for us as our service provider.
- Apple (App Store) or Google (Google Play), which process your purchases and payments under their own privacy policies.
- Our email provider, if you write to us.
We do not sell your personal data for money. Some US state laws treat sharing data for targeted ads as a sale or share: you can opt out with the consent message, the iOS tracking setting or your Android ad ID setting.
Where your data is processed
We are based in Vietnam. Google, Apple and our other providers may process data in other countries, including the United States, under their own safeguards, such as the EU Standard Contractual Clauses.
How long we keep it
- Game progress and your nickname stay on your device until you delete the game.
- Google keeps advertising data according to its own retention rules.
- Google Analytics for Firebase keeps usage statistics for 2 months.
- We keep emails for as long as we need to answer you and for up to 24 months after our last contact, unless the law requires us to keep them longer.
Your rights
Depending on where you live, you can ask to access, correct or delete your personal data, to object to or restrict its use, to receive a copy of it, and to withdraw your consent at any time. Because the game keeps your progress on your device and we hold almost nothing about you, most of these choices are made with the Privacy choices button in the game's settings or in your device settings. For anything else, email hello@leapgame.net. We answer within 30 days.
You may also complain to the data protection authority where you live.
Security
Your game data stays on your device, protected by your device's own security. Purchases and ad requests are sent over encrypted connections.
Changes to this policy
If we change this policy, for example when we add a feature that handles new data, we update the date at the top of this page. If a change is significant, we also tell you in the game or on the store listing.